Editorial Management
I guide content from initial concept to final publication, managing writers, maintaining quality, and ensuring every piece aligns with our strategic goals. Explore my editorial workflow below.
Strategy & Planning
Setting the foundation for success
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Key Responsibilities:
- Develop content briefs and set clear objectives.
- Coordinate with SEO and marketing teams to align goals.
- Create and manage the master editorial calendar.
- Assign tasks and deadlines to writers and contributors.
Creation & Editing
Ensuring quality and consistency
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Key Responsibilities:
- Manage first draft submissions and provide constructive feedback.
- Perform developmental edits for structure, flow, and clarity.
- Conduct thorough copyediting and proofreading.
- Ensure all content adheres to the brand’s voice and style guide.
Design & Production
Bringing the written content to life visually
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Key Responsibilities:
- Brief designers on visual requirements for articles and social media.
- Source or commission photography and illustrations.
- Review layouts and provide feedback to ensure brand consistency.
- Manage the flow of assets between creative teams.
Publication & Promotion
Launching content and ensuring it reaches the right audience
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Key Responsibilities:
- Schedule and publish content across all platforms (CMS, social, etc.).
- Coordinate with the social media team on a promotion plan.
- Monitor engagement and performance metrics post-launch.
- Analyze results to inform future content strategy.